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The team at OOHMAA can't quite get our heads around the fact we are already at that time of year where we say…' Welcome to OOHMAA's last 'Love what you see' for 2022- our monthly update of our industry's best work, happenings and latest insights.' Our final 22' issue has more content than usual; there's been so much going on that will be of interest to you that we didn't want to leave anything out. The team at JCDecaux look into the minds of Travellers in their latest Neuroscience Study and ask, is there a ‘new normal’ post-COVID?, oOh!media prepares for the season of spending, and MediaWorks celebrates the return of the commuter audience and lifting restrictions on experiential advertising. This month's opinion piece is from Essie Wake - Chief Marketing Officer, JCDecaux Australia. She shares her views on why 2023 is the year of Out of Home, and we couldn't agree with her more. And, as always, we try to pique your interest and ignite your creative flame by showcasing some stunning examples of Out of Home creative from Aotearoa and around the world. When you combine brave marketers with smart creative folks, magic happens, as you'll see in our monthly issue of 'Out of Home Never Looks So Good.'
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