Aotearoa’s newest media channel revealed!

Kia ora tātou and welcome to OOHMAA's 'Love what you see' - a monthly update of our industry's best work, happenings and latest insights.

It's been a great start to 2023 for the Out of Home Industry; we welcomed LUMO, HYPER and GO Media to the OOHMAA team and have had the highest Q1 revenue result ever.

Continuing our momentum, OOHMAA members have launched a number of initiatives that we'll showcase in this issue - oOh! released their study on 'How Kiwi's Move', HYPER has launched Aotearoa's newest media channel partnering with Mobil to manage their forecourt convenience store network, and more from oOh!, they have teamed with The Commuting Book to bring entertainment to commuters via Stories On The Go.

Finally, we can't have 'Love what you see' without showcasing some stunning examples of clients and creative teams practising what we recommend in our best practice guide in our monthly issue of 'Out of Home Never Looked So Good'.

A stunning start to 2023 for the Out of Home Industry

We love to celebrate wins when they happen and Q1 has given us a lot to celebrate; we've welcomed three new members; HYPER, GO Media and LUMO, to the OOHMAA team on top of having the strongest Q1 Revenue results ever.

oOh!’s releases its study on How Kiwis Move

oOh!media recently conducted a study to explore the attitudes, behaviours and mindsets of Kiwis and how changes to our work and personal lives have been altered since COVID.

Understanding Out of Home & how to maximise creative effectiveness

Out of Home is a rare entity; it’s one of the oldest channels there is, but at the same time, it’s one of the most evolving and innovative channels to plan, buy and create for - we’ve developed two decks to assist when planning and creating Out of Home.

oOh! entertains commuters by connecting them to Kiwi Authors

oOh!media New Zealand and The Commuting Book, supported by Auckland Transport, Wellington City Council, and Christchurch City Council, have united to bring Kiwis all over the nation Stories On The Go.

HYPER powers Mobil DOOH media network

HYPER, New Zealand’s leading provider of DOOH retail media channels, has been appointed Mobil Oil New Zealand Limited’s exclusive media partner for their forecourt convenience store network.

Cross Channel Synergies - Benefits of Combining Mobile & DOOH

Hivestack shares their thoughts on what they see are the top 5 benefits of combining mobile and DOOH advertising.

Out of Home Never Looked So Good - April

Our monthly celebration of bold creatives and clients from Aotearoa and around the world who have embraced and amplified the power of Out of Home through their attention-demanding campaigns.