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Welcome to OOHMAA’s ‘Love what you see’ - a monthly update of our industry’s best work and latest insights from here and around the world. In this issue, we have a bundle of motivating insights, initiatives and inspiring creativity to share with you. Q1 has delivered some promising numbers and the forecast is looking good for the year ahead, sustainability is a hot topic and we look into the initiatives from some of our members - watch this space as there’s more to come on this topic. We celebrate some delightful Out of Home creative from Aotearoa and around the globe. And, lastly, an intriguing opinion piece from Vistar Media on how Out of Home is becoming one of the most measurable channels…read on for all the details…
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