Mediaworks, OMD and McDonald’s ‘go feast mode’ with a bus so cool, it changes colour.

In a NZ media first, McDonald’s, OMD and MediaWorks have launched a colour-changing bus, designed to celebrate the new colour-changing Coke® cup. The four full-wrap double decker buses are cruising around the city literally transforming before your eyes. A dynamic show-stopper, using special lenticular printing technology. As the bus goes by or you change your angle, the image on the side shifts from a sleek greyscale Coke cup to a jaw-dropping burst of vibrant, full colour. No buttons to push, no app to open - the magic happens on its own, mimicking the incredible colour-shifting effect of the cups.