Stay up-to-date.See the latest trends and stats... For monthly updates of the latest info click here. Research & Insights Featured Nov 26, 2024 VAST redefines billboard advertising with Bill is Bored campaign Nov 26, 2024 Nov 26, 2024 Oct 15, 2024 Out of Home’s the powerhouse behind brand fame – and IKEA knows how to build better results! Oct 15, 2024 Oct 15, 2024 Oct 1, 2024 Out of Home: The underdog turned ROI powerhouse in today's media mix Oct 1, 2024 Oct 1, 2024 Aug 27, 2024 Kiwis Continue to Prioritise Travel Amid Economic ChallengesJCDecaux Study Reveals Insights into Airport Behaviours Aug 27, 2024 Aug 27, 2024 Jul 10, 2024 Location Matters for Marketing Mix Modelling Jul 10, 2024 Jul 10, 2024 May 29, 2024 MediaWorks unveils pivotal media analysis by industry leader Steve Tindall May 29, 2024 May 29, 2024 Apr 18, 2024 OOHMAA’s Guide to inspire the Creative process Apr 18, 2024 Apr 18, 2024 Mar 15, 2024 CATCH THE BUS TO SUCCESS: KELLOGG’S SPECIAL K CAMPAIGN DRIVES BRAND IMPACT WITH MEDIAWORKS Mar 15, 2024 Mar 15, 2024 Mar 4, 2024 OOHMAA releases its latest study - Aotearoa In Motion Mar 4, 2024 Mar 4, 2024 Jan 17, 2024 Domino’s x JCDecaux - Campaign Effectiveness Case Study Jan 17, 2024 Jan 17, 2024 Jan 16, 2024 The Top Five Advertising Trends in 2024 Jan 16, 2024 Jan 16, 2024 Oct 30, 2023 Perfecting Portrait Creative Oct 30, 2023 Oct 30, 2023 Aug 25, 2023 OMA’s 2023 Buy in Season for Healthy Returns campaign report Aug 25, 2023 Aug 25, 2023 Aug 22, 2023 How the public screen strengthens the private screen: Why cross-media works Aug 22, 2023 Aug 22, 2023 Jun 30, 2023 The Gen Z Opportunity in Aotearoa Jun 30, 2023 Jun 30, 2023 Jun 7, 2023 JCDecaux’s new research unveils New Zealanders’ remarkable return to the Workplace and rejuvenated mobility Jun 7, 2023 Jun 7, 2023 May 18, 2023 MediaWorks looks at seasonal mobility May 18, 2023 May 18, 2023 Apr 19, 2023 oOh!’s releases its study on How Kiwis Move Apr 19, 2023 Apr 19, 2023 Apr 6, 2023 Placemakers, Dentsu, Hivestack & GO Media team up to paint a strong pDOOH campaign with Dynamic Creative Optimisation (DCO) Apr 6, 2023 Apr 6, 2023 Mar 28, 2023 The influence of DOOH in amplifying social media campaigns Mar 28, 2023 Mar 28, 2023 Road Safety Research Featured May 10, 2021 Can Outdoor Advertising Make Roads Safer? May 10, 2021 May 10, 2021